SEO: Níl i dTorthaí ach Leath an Chath

Sometimes folks do all the right things to get their sites into search engine result pages but they still don't see search results. If you're viewing your search results and growth in Google Analytics and you're not seeing a lot of traffic – you may need to dig a little deeper.

Engaging a new visitor starts with the search engine results page. Are you in the search engine results page for keywords that will drive traffic? If you're on the search engine results page, an bhfuil daoine ag cliceáil tríd ar na torthaí sin ar do shuíomh nó ar bhlag?

You won't find this information in your Analytics pacáiste, ach gheobhaidh tú isteach é Cuardaigh Google Console (Stiúrthóirí Gréasáin Bing doesn't have this yet). Google Search Console provides you with a breakdown of search results you're indexed in and your position… and then the actual results that folks are clicking through on.
cuardaigh gréasáin

If you find that you're in a lot of search engine results but not getting clicked on, it's something you should work on fixing by writing better page titles (or blog post titles) and a few compelling, keyword-rich sentences. Here are the search engine results for Geotag do Bhlag:
serp-thoradh

Notice how Problogger's result is much more compelling? Everyone must be clicking through on his result… so I've got some modifications to do on mine. I'm going to try a new meta description:

A simple tool to geotag your web site, blog, or rss feed. Enter your address and we'll generate the code to paste in your site, blog or RSS feed.

Tá súil agam go mbeidh i bhfad níos mó cuardaigh ag cliceáil ar mo shuíomh chuig an mion-eagar seo Geotag do Bhlag ná an comórtas!

I also found a lot of searches for tools to clean up your address or find a zip for an address so I added some verbiage to do that as well! We'll watch and see what the results are in a couple of weeks. I resubmitted the site to Google to re-index now that I've modified the page.

5 Comments

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          Tá sé sin spéisiúil - caithfidh scríbhneoirí ábhair iontacha a bheith agat. Tá roinnt mhaith cliant againn a shiúil muid trí roinnt ardoiliúna chun CTRanna a mhéadú le teidil poist níos láidre toisc go raibh a gcuid CTRanna chomh híseal ar na SERPanna. Ní déarfainn a choitianta - ach chonaic mé go leor samplaí de. Go leor le postáil faoi :).

          • 5

            Is mór agam an léargas. Táim cinnte go dtabharfaidh mé léargas air seo
            eisiúint.

            Creidim gur rudaí beaga mar seo an chaoi a scarann ​​suíomhanna Gréasáin iad féin le bheith
            rathúil ar líne. Faighim nach bhfuil a fhios ag an iomarca daoine ach na ABC's mar gheall orthu
            thóg rang agus níl a fhios acu conas dul san iomaíocht i gcoinne láithreáin ghréasáin eile a bhí freisin
            eolas a bheith agat ar na ABC.

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