Teip Tráchtála: Star Fostaí Intel ... Aisteoir

Scáileán Urchar 2012 11 22 ag 1.03.47 PM

Nuair a chonaic mé an fógra nua Intel den chéad uair, cuireadh ar snámh mé ... ar feadh 20 bliain an t-aon rud a bhí ar eolas agam faoi Intel ná an lógó, an fhuaim, agus an Grúpa Fear Gorm. Cliceáil trí mura bhfeiceann tú an Intel star tráchtála:

Faoi dheireadh! Cuideachta mhór teicneolaíochta nach bhfuil i bhfolach taobh thiar de lógó margaíochta, mana nó feachtas gimmicky. Ach faraor, tá ní amhlaidh - iontach Intel rinneadh scannánú ar thráchtáil nua aisteoir in áit an fhostaí iarbhír - Ajay Bhatt.

Cén deis a cailleadh! Is feachtas iontach é agus tá sé dochreidte tráchtála ... ach gan an fostaí iarbhír a bheith ag stánadh ann, ní bhíonn sé 'fíor'. Post deas ar an Indiach steiréitipiciúil mustached, freisin. An grianghraf ar Bith Ajay Bhatt níl ceann agam. Ding, ding, amadán daingin!

10 Comments

  1. 1
    • 2

      I’m surprised that a commercial that is spotlighting your employees… with a REAL employee’s name and actual accomplishments… is using an actor. How cool would it have been to have the real Ajay Bhatt in the commercial, along with some great T-shirts of him as well!

      Thanks for commenting Dan, Jim!
      Doug

  2. 3
  3. 4

    I am with you Doug, in an age of authenticity, Intel should have chosen to be authentic. Love the concept, that smart people, can be rock stars based on their accomplishments, not their looks.

    But the message doesn’t ring true. They value AJay, but don’t want him on camera, hiring a polished, but empty headed actor to play him.

  4. 5
  5. 8

    It’s great fun watching the ad but yeah I agree that real persons should have been featured…..however since its difficult to act, every one can not suit the role and demand of a ad film….

    No issues….

  6. 9

Cad é do bharúil?

Úsáideann an suíomh seo Akismet chun spam a laghdú. Foghlaim conas a dhéantar próiseáil ar do chuid tráchta.